AMD Partner Hub Frequently Asked Questions (FAQs)
Questions on how to use the AMD Partner Hub, where to find content, or how to find authorized distributors in your area? Check the below list of frequently asked questions.
What is the Partner Hub?
The AMD Partner Hub is a self-service platform designed to provide AMD partners with quick and easy access to essential resources that support their business success. It serves as a central hub for marketing materials, sales tools, product information, and training resources—all in one place.
Partners can browse and download resources by product, content type, or market segment, helping them quickly find what they need, whether it's logos, product images, sales enablement materials, or competitive insights.
The AMD Partner Hub provides also information about our partners, the products and solutions they offer, and how to purchase them.
With its on-demand, easily-accessible format, the AMD Partner Hub empowers partners to stay informed, sharpen their expertise, and drive AMD business forward.
Who is the Partner Hub for?
The Partner Hub is designed specifically with partners in mind who are actively seeking to improve their AMD sales performance and marketing efforts. Whether you are a reseller, distributor, solution provider, system integrator, retail sales associate, OEM/ODM, ISV, AIB partner, or Embedded partner, you’ll find the tools, insights, and support needed to succeed with AMD products and solutions.
How is the AMD Partner Hub structured?
The AMD Partner Hub is structured into key sections to help partners easily navigate and find the resources and information they need:
Browse Resources by Product
Find detailed product information, technical documentation, marketing assets, and training materials specific to the AMD portfolio, including AMD Instinct™ GPUs, AMD EPYC™ server processors, AMD Ryzen™ PRO and Ryzen™ processors, as well as AMD Radeon™ PRO and Radeon™ graphics. Each product category provides access to specifications, competitive insights, sales tools, marketing materials, and product trainings.
Browse Resources by Type
Resources are categorized based on their format, so you can dive into a delivery method that suits you. Whether you seek interactive training modules, live and on-demand webinar presentations, written articles, or AMD brand-approved marketing collateral, we have what you need to expand your expertise, enhance your sales strategies, and drive your marketing efforts to support your growth. Navigate to the format that best supports your needs.
About Our Partners
AMD collaborates with a global network of trusted partners to deliver high-performance processors, graphics cards, PC systems, and embedded solutions to customers worldwide. Whether you're looking for partner graphics cards and motherboards specifications, embedded partners and solution providers, or authorized AMD product distributors, the AMD Partner Hub provides the information you need.
How do I register for access to the AMD Partner Hub?
Registration is not required to access most of the AMD Partner Hub. However, certain pages resources we link to, such as AMD Arena, Meet the Experts webinars, AMD Amplify, and Partner Program portals do require prior registration. Please visit the relevant page for specific information on registration requirements and instructions.
Where can I find detailed information on AMD products?
Explore the "Browse by Product" section, which includes sales tools, training courses, webinars, and technical specifications for each AMD product line. Further in-depth information and training can be found on:
- AMD Arena – A training platform where partners can take courses, complete missions, earn badges, and receive rewards for learning about AMD products and technologies.
- Meet the Experts Webinars – An ongoing webinar series where AMD experts discuss the latest products, technology updates, and industry insights, with opportunities for live Q&A.
- Partner Insight Articles – A collection of in-depth articles providing the latest AMD product news, market positioning, and business insights.
Where can I find technical specifications for motherboards and graphics cards powered by AMD, as well as other products?
For a lists of partner motherboards and graphics cards, along with their specifications, visit these pages on the Partner Hub:
There you will find high-level specifications and links to the partner's product page for comprehensive product information and full technical specifications.
For AMD products, summary specifications can be found on our product resource pages. Each page provides at-a-glance specs by product series. Click on each model for the full product specifications.
To explore specifications for all AMD products, visit the AMD Product Specifications page.
Where can I find pricing for AMD processors and other products?
For the most accurate and up-to-date AMD processor and graphics card product pricing, please contact your local authorized distributor, listings for which can be found on the Authorized Distributor page.
Where can I download drivers and software updates for AMD products?
Visit the AMD Drivers & Support page to find the latest drivers and software updates for AMD hardware. AMD Radeon™ RX drivers specifically for system integrators are also available on our AMD Radeon™ Resources page, providing optimized performance and stability for SI partners.
What kind of sales tools are available?
The Partner Hub can point you to a range of AMD sales tools including how-to-sell guides, quick-reference guides, product overviews, datasheets, performance charts, infographics, and much more. These tools are hosted on AMD Amplify. Prior registration is required to access AMD Amplify.
The following types of sales tools are available on AMD Amplify:
How-to-sell guides - Key product information broken into easily digestible sections, like target audience, sell it in 30 seconds, specifications, and key applications and use cases.
Quick reference guides - Outlines AMD product details including key value propositions, specifications, recommended usage, competitive comparisons, and more.
Product overviews - Product briefs, product family guides, sell sheets, and more, giving you a full summary view of the product.
Datasheets and specifications - Concise information on product specifications, features, and benefits.
Performance and competitive information - Battlecards, performance charts, and performance briefs quickly tell the story of how AMD compares to the competition and to previous product generations.
Infographics - Easy-to-digest, visual presentations of key highlights about AMD products.
Application and solution briefs - Overviews of AMD products in specific applications, solutions, and industries.
eBooks – Visually engaging guides that explore AMD technologies, industry trends, and key product benefits in depth.
What marketing materials are available for AMD partners?
You can find a range of marketing materials available on the Partner Hub, including logos, product images, copy decks, style guides, web banners, email templates, posters, landing page templates, and other web and print materials.
The latest marketing campaigns can be found on each product page for specific product lines, providing partners with up-to-date assets and messaging for their sales and promotional efforts.
Additionally, the Marketing Materials page offers a collection of product logos, images, and videos, making it easy to access essential branding resources.
If you need more specific materials, you can search for the marketing assets you need in AMD Amplify, where you can filter by product, usage, language, asset type, and more. Please note that prior registration is required to access AMD Amplify.
Where can I find AMD logos, product images and videos?
The Marketing Materials page includes official AMD logos, product images and videos for partners. You will also find product logos in the top section of each product page on the AMD Partner Hub. Please refer to AMD trademark information for proper designation.
Where can I find AI-specific sales and marketing materials?
AMD delivers the industry's broadest AI compute portfolio, from cloud to edge and endpoints. AMD products are built on scalable, power-efficient, and adaptable architectures designed for workloads ranging from large-scale AI model training to real-time inferencing.
To find sales and marketing resources that specifically address how AMD products are advancing AI across industries and applications, explore our product resources pages, where we have content specifically addressing various solutions and industries, including AI and Machine Learning.
Where can I find resources for Embedded solutions?
Support for embedded partners can be found by visiting our Embedded Partner Program page. Partners will have access to a number of resources in the AMD Partner Network portal.
Embedded partners may also explore topics under the Resources & Support section of our header navigation. Resources for Embedded products, including x86 processors, Adaptive SoCs, FPGAs, and SOMs can be found in the Downloads, Developer Resources, and Support sections.
What training resources does AMD provide for partners?
AMD offers a variety of training resources designed to help partners gain in-depth knowledge of AMD products, solutions, technologies, and competitive positioning. These resources include:
- Downloadable Sales Tools – Explore on AMD Amplify
- AMD Arena Training Courses – Interactive learning & rewards
- Meet the Experts Webinar Series – Live and on-demand
What is AMD Arena, and how can I use it?
AMD Arena is our training platform that rewards you for learning about AMD products and solutions. Registered users can complete missions, unlock levels, earn badges, and get rewards through AMD Arena Rewards. Courses on AMD Arena are available only in select languages.
What are Meet the Experts webinars?
Meet the Experts is our webinar series for AMD partners, delivering insights on enterprise, commercial, and AI-focused topics, among others, directly from the experts.
Each session covers key topics such as data center solutions, professional graphics, AI advancements, and commercial computing—helping you stay ahead in a rapidly evolving industry. Webinars feature deep dives into new products, market trends, and industry best practices, along with exclusive partner showcases.
Gain expert knowledge and practical strategies to enhance your sales and marketing efforts. Visit the AMD Meet the Experts Webinars page today to register for an upcoming webinar or to view past sessions.
What will I find in AMD Partner Insight articles?
AMD Partner Insight articles provide in-depth analysis, market trends, and strategic updates to help partners stay informed and competitive. These articles cover a wide range of topics, including:
- The latest AMD product launches and their key advantages
- Competitive insights comparing AMD solutions to industry alternatives
- Industry trends and market analysis to guide sales and marketing strategies
- Best practices and success stories from AMD partners worldwide
With at least one new article published every month, AMD Partner Insights are a go-to resource for partners looking to stay ahead in the ever-evolving computing, graphics, and AI markets.
Why should I partner with AMD?
Becoming an AMD partner offers numerous benefits that can help take your business to the next level. As a partner, you will receive exclusive resources like marketing support, training and certification opportunities, financial incentives, access to reporting and dashboards, and more.
Please visit our AMD Partner Network page for more details about types of partners, program benefits, and how to apply.
How do I find who your partners are?
You can find an overview of AMD partners, along with their products and solutions, by visiting the AMD Partner Ecosystem and Solutions page.
This page provides detailed information about various partners across different sectors and how they collaborate with AMD to deliver innovative solutions.
Where do I find detailed information about AMD products and solutions offered by AMD partners?
You can find comprehensive information about AMD products and solutions by visiting the AMD Partner Ecosystem and Solutions page.
This page provides an overview of AMD powered products and showcases solutions from our business, enterprise, personal computing, and gaming partners. Key categories you can explore include:
What is the AMD Partner Network, and how can I join?
The AMD Partner Network is a program designed to empower partners and accelerate their growth through exclusive resources and programs catered just for AMD partners. Whether you're a reseller, distributor, solution provider, embedded partner, OEM/ODM, AIB, ISV, or system integrator, the AMD Partner Network program exists to support you and help drive your profitability.
Explore program details and apply to join on the AMD Partner Network page.
What is AMD Ventures and who is it for?
AMD Ventures is a global, multi-stage investor working with companies in the largest and growing markets for AMD. AMD Ventures invests in start-up companies that share our vision for the future of technology, focusing on pervasive AI and next-generation data center technologies. Through funding, technical support, and collaboration opportunities, AMD Ventures helps these companies scale and accelerate their innovations.
Where can I get support if I have questions?
Visit the AMD Support page for any additional support needs.
Where can I find a list of AMD authorized distributors and solution providers?
AMD has partners all over the world selling AMD products, solutions, and services.
- Use the Authorized Distributors page to find regional distributors selling AMD processors, graphics cards, and systems powered by AMD in your region.
- Visit the AMD Ecosystem page for a list of partners providing enterprise data center and AI solutions.
- Visit the AMD Embedded Computing page to find authorized distributors for Adaptive SoCs and FPGAs.
- Visit the Embedded Partners page to find AMD partners providing embedded services and solutions.
- Visit the AMD x86 Embedded Partner Ecosystem page to explore our network of embedded solutions providers.
Where can I purchase AMD products?
Select products can be purchased directly from the AMD online store or through your local reseller. The following links take you directly to our online store where you can shop for Adaptive and Embedded Computing solutions as well as AMD Ryzen™ Processors.
Adaptive & Embedded Computing
Gaming & Personal Computing
You can also find links to popular resellers for consumer products by region here:
How do I receive AMD news and updates?
Subscribe to AMD Partner Communications for email updates on new products and developments. As an AMD Partner, you will receive new resources directly to your inbox such as sales tools, courses, webinars, and Partner Insights articles to keep you up to date with the latest advancements. Check the box for Meet the Experts on the registration form to receive invitations to monthly live and on-demand webinars and gain insights from industry experts.
Can I use the AMD Partner Hub in my preferred language?
Yes, the Partner Hub is available in English, French, German, Japanese, Korean, Brazilian Portuguese, Spanish, Simplified Chinese, and Traditional Chinese. Select your language in the top-right menu. (Not all content is available in all supported languages.)
Are localized sales tools available for non-English speaking regions?
Yes, sales tools are available on AMD Amplify in all languages supported on amd.com plus some additional languages. Prior registration is required to use AMD Amplify.
How can I access and adjust the page accessibility settings?
To access and adjust the page’s accessibility settings, simply locate the round circle icon with a human figure inside at the bottom right corner of the page. By clicking on this icon, you will be able to select various accessibility profiles and adjust settings such as contrast, text size, text spacing, and more. A screen reader feature is also available for those who are unable to visually navigate the site.
How can I connect with AMD on social media?
Follow AMD on LinkedIn, X, YouTube, and other social platforms. Links are available in the footer of every Partner Hub page.
Where can I find AMD corporate office locations?
With over 50 locations across 31 countries, AMD covers much of the globe. To find your nearest office, please visit the Corporate Locations page.
How does AMD contribute to sustainability and corporate responsibility?
AMD is committed to advancing the computing industry responsibly. Learn more about AMD’s efforts on the Corporate Responsibility page.
Where can I find information about AMD history, leadership, and vision?
Visit the About AMD page for details on AMD's company history, leadership, strategic initiatives, and corporate vision.